The Digital Product Passport (DPP) is a revolutionary solution that creates a digital twin of a physical product, securely recording data related to events, transactions, and sustainability throughout the entire product lifecycle. It aligns with the European Union's strategy for sustainable and circular fashion and textiles, aiming to promote circularity. The Sustainable Products Regulation will define eco-friendly requirements such as durability, repairability, and recyclability. Blockchain technology provides a reliable solution, enhancing transparency and traceability in supply chain management.
The DPP collects various categories of data, including current and past owners, repairs and warranties, digital versions of warranties, services, and policies, product origin, environmental impact, and carbon emissions. These data are crucial for tracking and ensuring product sustainability.
The advantages of the DPP include fostering trust, enabling informed purchasing decisions based on product sustainability, avoiding counterfeit products, and raising awareness of carbon footprints to reduce environmental impact. Blockchain technology ensures data security, immutability, transparency, and efficiency, reducing the risk of data manipulation and fraud.
Unique digital tokens (NFTs) also play a role in this revolution, representing ownership or origin of a digital object and enhancing data management and product authenticity. Virtual reality integration into the DPP ecosystem could transform the shopping experience, allowing consumers to explore products in a virtual environment and verify authenticity.
While the full implementation of the DPP for EU countries is pending, the proposed Sustainable Products Regulation is expected to bring it into effect. The EU plans to implement product passports in key sectors like clothing, batteries, and consumer electronics by 2026, impacting global businesses selling products in the EU.
Blocki, as a company, offers an innovative supply chain management solution focusing on product verification using blockchain technology. Their cross-platform mobile application, developed with Flutter, utilizes Ethereum blockchain for smart contract distribution. This solution caters to both manufacturers and consumers, allowing detailed product registration by manufacturers and product verification by consumers through QR codes or NFC tags.